April 2017

Strategies for Conquering an Edutainment Creative Block

By | April 30th, 2017|Creative Agencies, Creative/Design, Edutainment|

Most people have experienced a creative block at one time or another, but for designers, photographers, copywriters, and others who rely on their creativity to earn a living, it can be particularly frustrating. Edutainment marketers rely on their creative partners to come up with words and images that make an appropriate emotional connection with their [...]

My Edutainment Creative Budget Was Cut, What Do I Do Now?

By | April 25th, 2017|Budgets, Creative Agencies, Edutainment|

It's very frustrating for our clients when their creative budgets are cut and they are told to only use the in-house team for their creative needs. Most of our clients have internal creative departments as well as outside creative vendors. It's a nice combination that allows the marketing directors to easily fulfill all of their [...]

Working with Edutainment Creative Clients Online vs. in Person

By | April 12th, 2017|Creative Agencies, Edutainment, General/Admin|

One of the great benefits of technology for creative agencies is that it has eliminated geographic barriers when it comes to where we can work with clients. Most of my agency’s clients are in other parts of the country—places like the West Coast, Florida, Virginia, Massachusetts, etc.—well outside of our location in Connecticut. When it [...]