The Power of Combining Internal and External Edutainment Creative Teams

It may surprise some readers to hear me say that an external creative agency can very effectively complement an internal edutainment creative team. Edutainment marketers often think this is an either/or proposition, but in reality an external agency can provide valuable support to the in-house [...]

By | June 2nd, 2017|Categories: Creative Agencies|2 Comments

Storms, Broken Bones, and Fire: Good Edutainment Creative Agencies Work Around Obstacles to Get the Job Done

At the end of the day, edutainment marketers want a creative agency that gets the job done on time and on budget, even when unforeseen events create enormous challenges for the agency. Marketers should be able to put complete trust and confidence in their creative [...]

By | May 16th, 2017|Categories: Creative Agencies, Creative/Design|2 Comments

Strategies for Conquering an Edutainment Creative Block

Most people have experienced a creative block at one time or another, but for designers, photographers, copywriters, and others who rely on their creativity to earn a living, it can be particularly frustrating. Edutainment marketers rely on their creative partners to come up with words [...]

By | April 30th, 2017|Categories: Creative Agencies, Creative/Design, Edutainment|0 Comments

My Edutainment Creative Budget Was Cut, What Do I Do Now?

It's very frustrating for our clients when their creative budgets are cut and they are told to only use the in-house team for their creative needs. Most of our clients have internal creative departments as well as outside creative vendors. It's a nice combination that [...]

By | April 25th, 2017|Categories: Budgets, Creative Agencies, Edutainment|0 Comments

The Evolution of Graphic Design

Recently, as our creative team was working in high gear keeping up with revisions that were pouring in on a tight deadline creative project, we started talking about how not all that long ago—in the “pre-tech” era—the speed at which we were making these modifications [...]

By | April 21st, 2017|Categories: Creative Agencies, Creative/Design, Edutainment|0 Comments

Working with Edutainment Creative Clients Online vs. in Person

One of the great benefits of technology for creative agencies is that it has eliminated geographic barriers when it comes to where we can work with clients. Most of my agency’s clients are in other parts of the country—places like the West Coast, Florida, Virginia, [...]

By | April 12th, 2017|Categories: Creative Agencies, Edutainment, General/Admin|2 Comments

Do These 3 Things Before You Hit the “Send” Button

Email is a great tool for communicating information quickly, but sometimes what we say in an email is not exactly what we mean or intended to convey. It seems the quicker we write and dash off an email, the more likely it is for something [...]

By | April 11th, 2017|Categories: Creative Agencies, General/Admin|2 Comments

Honest Feedback Is Valued by Agencies When Not Awarded an Edutainment Creative Project

Often when creative agencies are not awarded a project, we don’t hear the reason why. We like to learn from all the projects we do, as well as from the ones we don't do. Constructive criticism is a great way to learn and to make [...]

By | April 9th, 2017|Categories: Creative Agencies, Creative/Design, Edutainment, General/Admin|0 Comments